Wednesday, October 5, 2016

Looney TV: Yosemite Sam----commercial pitchman? (1976)

Most of us on the East Coast have never heard of the now-defunct Skaggs Drug Stores, which was folded into American Stores in 1979. Skaggs was founded in Idaho, and had locations all along the West Coast.

In 1976, Skaggs commissioned an animated commercial featuring Yosemite Sam (Mel Blanc, of course) in a rare solo appearance to promote a Father's Day sale.

Skaggs just didn't have the reach of Rite Aid or CVS, and it cost them.

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