In the waning days of Ralston-Purina manufacturing Cookie Crisp cereal, their original mascot, Cookie Jarvis, was sent back to magician school, replaced by Cookie Crook and his nemesis, Officer Crumb, aka Cookie Cop. Along the way, Crook was given a sidekick, Chip, who actually was a reluctant partner-in-crime.
In this spot, Crook & Chip intend to disrupt a pet show.
Ralston sold Cookie Crisp and the Chex family of cereals to General Mills in 1997, and all General Mills did was get rid of Officer Crumb and Cookie Crook, promoting Chip to the star of the ads, then turning Chip into a wolf. Who can figure?
No comments:
Post a Comment