Saturday, July 4, 2020

Can Sugar Crisp really turn a kid into a hero? (1960)

Well, blow me down!

In this 1960 ad, Post would like you to believe that eating Sugar Crisp would give you enough energy to fight off pirates, like this little boy.

It's obviously a riff on those Popeye cartoons, with the cereal subbing for spinach....



Ironically, Popeye himself would be licensed to General Foods at the end of the 60's to promote Start orange drink.

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