General Mills began the 80's by introducing a brand new cereal that trumpeted its arrival with a retro-doo-wop beat.
Donutz cereal didn't last long, a couple of years tops, but in a way, the company rebooted the product when they expanded the Cheerios line further a few years later. In my mind, Chocolate Cheerios is really Chocolate Donutz repackaged , as the "donuts" looked more like cocoa coated Cheerios in the first place.
Now, scope out this sample ad:
And the chocolate variation:
Yes, I tried it. How do you think I know they were "cousins", if ya will, of Cheerios back then?