No, this has nothing to do with Stephen King, whose Dark Tower, I think, came after this Milton Bradley electronic game came & went in the early 80's.
Anyway, I hadn't heard of MB's Dark Tower until happening across the following video a few weeks back. MB, you'll recall, was getting into the electronic game business, and Dark Tower came along at a time when role-playing games, or RPG's, were emerging.
Hollywood legend Orson Welles was signed to serve as a pitchman for the product. Milton Bradley must've figured, if Vincent Price can sell games to kids, so can Welles.
At the time, Welles was also shilling for Paul Masson wines. As noted, Dark Tower didn't survive, as it was caught in the middle of litigation between MB and a pair of independents who claimed they had pitched a similar idea to MB, were turned down, and, well, I think you know how these things go.
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