More than 35 years later, fans still want more Transformers.
The Hasbro franchise returns to television either this year or next year, produced through the company's eOne division, in conjunction with Nickelodeon, which successfully revived Teenage Mutant Ninja Turtles a few years back. Like the Turtles, Transformers also has a comic book series licensed to Idea & Design Works (IDW), which holds the license for other Hasbro properties, such as GI Joe & My Little Pony.
The franchise was imported from Japan by Hasbro, at the time licensing the comics to Marvel, which had its own production company at the time.
There is, however, a little caution in this case. Hasbro's last two Transformers series landed at Chumptoon Network and Discovery Family (back when it was The Hub). Like CN, Nickelodeon's programmers are obsessed with certain series (i.e. SpongeBob SquarePants) that get played into the ground, and if the new Transformers does not get off to a fast start when it does debut, ViacomCBS will get raked over the coals, just like CN, for their perceived negligence.
Stay tuned.
2 comments:
I think that it's safe to assume that Hasbro's partnership with Discovery is done. Discovery Family is now just a zombie channel that just shows reruns of old shows. I think that the company only keeps Disc Fam around because they have nothing to replace it with (Disc Fam isn't even available for streaming on Discovery+). Now that My Little Pony: Friendship is Magic is done, Disc Fam is stuck on auto pilot and will likely stay that way until Discovery pulls the plug on the channel entirely.
If this new Transformers series will be airing on Nickelodeon, then it will likely be moved to Paramount+ to complete it's run, if it doesn't SpongeBob style ratings right out of the starting gate.
Which only strengthens the notion that Nick is no different from Chumptoon Network and their obsessions. Makes ya wonder where the programmers went to college?
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