Sunday, March 12, 2017

Retro Toy Chest: GI Joe & the Secret of the Mummy's Tomb (1973)

Before GI Joe became a code name for a covert government strike force in the 80's, Hasbro marketed the original Joe with the Adventure Team in a series of play sets and an advertising campaign to match.

1973's Secret of the Mummy's Tomb was also released as a book & record set, produced by Peter Pan Records. Former Filmation writer Ken Sobol (Fantastic Voyage) wrote the script, while the artwork made it look like the artist may have been one of the anonymous artists from Dell or Gold Key.

Right now, scope out the commercial, and see if this doesn't bring back some memories.

No comments: